case study report and analysis for WaterAid UK campaign

case study report and analysis for WaterAid UK campaign
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am MA student in media and PublicRelations and this essay for Strategic communication management

The essay is assessed by a Case Study Report and Analysis For WaterAid UK Campaign
For this assignment you must choose either one campaign for social change or the risk communications produced by one organisation concerning an issue of public controversy and present your report in three sections.
And I have choose For WaterAid UK Campaign

https://www.wateraid.org/uk/donate/notmuch?id=UN0000,RA/TPG,Online,RA/TPG/01A&gclid=CMGZ19nQo8wCFXEz0wodhTED8Q&gclsrc=aw.ds
I want to follow this step:

Section A: Strategic Analysis (around 1500 words)
Collect information and structure this into an explanation and analysis of the organisational and issue contexts of the campaign or risk communication programme, the organisation/s who are running the campaign/communications and any relevant social, political, cultural or public opinion contexts that you can argue are relevant.
From the publicly available documents and online materials you have collected present your analysis of the objectives of the campaign/communications, its strategic approach and the key tactical communication channels that it has used. You should also evaluate from the documentary evidence the target audiences for this campaign/programme.

Section B: Proposed evaluation methods (around 500 words)
Propose what information and data you would collect, and how you would analyse it, to conduct a full practice-oriented evaluation of the success, or otherwise, of this campaign/programme. (Note: You are not conducting a full evaluation or collecting any data: your main focus is on proposing the design and method of evaluation.)

Section C: Critical reflection (around 2000 words)
Nominate and utilise two different theoretical frameworks for the academic study of public relations to critically evaluate the social and cultural dimensions of this campaign/programme. In this section critically assess both the campaign and the utility of your chosen theoretical approaches.

A (non-exhaustive) list of suitable examples:
• Issue framing
• Habermas/The Public Sphere/Strategic-communicative action
• Dialogic theories of PR
• Propaganda
• Persuasion (efficacy and/or ethics)
• Relationships management
• Co-creational
• Cultural Intermediaries
• Excellence Theory
Elite power/political economy
• Beck’s risk society

Note:
I am MA student in media and PublicRelations and this essay for Strategic communication management
I will upload some of sources that i want you to use as will as other that you may decided to use

please make sure it is UK academic sources, Additionally, it should be regularly consulting and searching academic journals . Particularly relevant will be these titles:
• Public Relations Review
• Journal of Communication Management
• Journal of Public Relations Research
• Journal of Public Affairs
• Public Relations Journal
• Public Relations Inquiry
• PRism
• Media, Culture and Society
• Political Communication
• European Journal of Communication
• New Media & Society
• Environmental Communication
• Science Communication
I want it in an academic style (Harvard)
please make sure no one will have same the essay or nearly same

I want UK english language

could you please add some example with reference for them and evaluation

if you decided to quote then it has to be one or two only and explain it with some evaluation

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