800 words paper about international marketing

Topic: Diminishing Marginal Utility
May 5, 2017
Organising and Displaying Data
May 5, 2017

800 words paper about international marketing

 

Choose an empirical article published in the last 6 months from the (1) European Journal of Marketing, (2) Journal of Marketing Research, (3) Journal of Macromarketing, (4) Journal of Advertising, or (5) Journal of Consumer Research. (A full article, not a letter, rebuttal, revist, book review, etc.)

Discuss the article’s findings and at least two international marketing implications, 800 words

 

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